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Month: August 2013
Imagine Your Ideal Salesperson. Turns Out Your Mental Picture is Probably Wrong.
If you’re looking for an employee on the front lines of your business (salespeople, customer service, etc), you might have this image of an outgoing, gregarious individual. Or maybe you picture the aggressive (pushy?) self-confident types, who relentlessly drive sales results.
Well, I hate to break it to you, but you (and pop culture) are wrong – these types are actually the worst choices for your front lines. So if you’re targeting only these types during your hiring process, odds are you’re only hurting your sales success. Here’s why.
A study from the Harvard Business Review found that effective salespeople do not necessarily exhibit a particular personality type – extroverted, introverted, etc. The study focuses instead on seven “skills related to sales success.” For example, “The Socializer,” the outgoing type most people think makes for an effective salesperson, is “the worst-performing when it comes to making the sale.” How can…
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The Pitfalls of Hiring: Judging Performance Without Context
Humanity has always relied on our ability to make snap judgments of strangers so we could survive, otherwise there was always the chance of being caught unawares by a dangerous rival warrior masquerading as a peaceful trader. I haven’t heard of any recent Maryland tribal wars, but in hiring, we’re still stuck with the need to make snap judgments about people we don’t know particularly well. People-evaluation is a task prone to pitfalls. We trust our instant assessments of candidates, yet research shows we are too often prone to error. And it’s far too easy to fall into crocodile-infested waters by making the wrong judgment call.
When interviewing, hiring executives usually place huge emphasis on a candidate’s track record of achievement. But they often overlook the context of that achievement. In Why Unqualified Candidates Get Hired Anyway, article writer Anna Secino paints a picture of “businesses repeatedly promoting or hiring less-qualified managers…
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